Dr. Trevor Campbell, MD, CCFP
Dr. Trevor Campbell, MD, CCFP
Episode 29: Women's Health Series: Mindsets from the Middle with Ellen Wilcox, Head of Listening at Listen Ventures
Episode 29: Women's Health Series: Mindsets from the Middle with Ellen Wilcox, Head of Listening at Listen Ventures
Episode 29: Women's Health Series: Mindsets from the Middle with Ellen Wilcox, Head of Listening at Listen Ventures
Monday 11th March 2024
Explore Ellen Wilcox's insights on midlife women's health and consumer-focused innovations in healthcare with hosts Mallika and Hannah.
35 minutes
informative
challenging
hopeful
thought-provoking
empowering
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Dr. Trevor Campbell, MD, CCFP
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Get the buttons here!Redefining Midlife: Women's Health and Mindsets
Episode Overview
- Ellen Wilcox discusses 'Mindsets from the Middle' report.
- Redefining women's health beyond biological parts.
- Women's control over financial assets by 2030.
- Importance of consumer-focused healthcare innovations.
- Holistic care for women's midlife health.
"Women's health is not just about vaginas. It's really about holistic care..."
In the latest episode of Kellogg Healthscape, hosts Hannah McGilvery and Mallika Madhusudan delve into critical discussions on women's health with guest Ellen Wilcox, Head of Listening at Listen Ventures. Ellen's expertise in consumer-focused venture capital shines as she unpacks insights from her report, 'Mindsets from the Middle.' This report explores the defining mindsets of midlife womanhood in the US and advocates for healthcare brands to prioritize these perspectives instead of asking women to reprioritize their lives.
The episode opens with Ellen sharing her background and the mission of Listen Ventures in the healthcare space. Listen Ventures stands out as an early-stage consumer venture capital firm, investing in brands that serve end users and focus on consumer health among other sectors. Ellen emphasizes the importance of listening within venture capital to identify market tipping points and make impactful investments. A significant topic of discussion is the evolving financial landscape, where by 2030, women in the U.S.
are expected to control a substantial portion of the $30 trillion in financial assets. This shift highlights the need for healthcare providers to systematically improve training and incentives to meet women's health needs more effectively. Ellen also challenges the traditional view of women's health, urging a shift from focusing solely on biological differences to embracing a holistic view.
Women's health should encompass conditions like heart disease and diabetes, which affect both men and women, but may present uniquely in women's bodies. The conversation touches on the complexity of midlife health and wellness, with insights from Megan Doyle, CEO of Partum Health, and the need to address longevity specifically within women's health. Ellen advocates for investment and study similar to what is seen in men's health, proposing a broader view of health that includes societal and environmental factors.
Overall, the episode offers a thought-provoking look at how healthcare brands can better serve midlife women by aligning products and services with their priorities and experiences. Ellen's insights provide a hopeful and empowering perspective on the future of women's health and consumer-focused healthcare innovations.