Crafting Your Unique Brand: Tracy Borreson's Tips for Authentic Entrepreneurship
I'll be honest, I probably care more about your personal brand Today than you do, but at the end you need to... Where I excel is people who are in a relationship business who are trying to build relationships based off of someone else's protocol for how to build a relationship.
Ever wondered how your personal quirks and passions can shape your business? In this episode of 'The Now What Society' podcast, hosts Tamar Medford and Lane Kennedy chat with Tracy Borreson, a mompreneur and brand identity coach, who has a knack for turning personal traits into powerful business assets. Tracy, who loves dancing, belting out tunes in her car, and making nerdy movie references, shares her journey of aligning her business with her authentic self.
She believes that when your business reflects who you truly are, better decisions follow naturally. The conversation isn't just about branding; it’s also about overcoming challenges like codependency and negativity, which many in recovery face. Tracy introduces her initiative, the Rise in Recovery Network for Entrepreneurs, a supportive community aimed at helping those in recovery to elevate their businesses.
If you're curious about building genuine relationships and unleashing your personal brand, this episode is packed with relatable stories and practical advice. Tune in for a mix of heartfelt discussions and actionable tips that could change the way you see your entrepreneurial journey.