Discover how Kaitlin Pickrel, public relations specialist, helps Foundations Recovery Network communicate with the world in this episode of Recovery Unscripted. Listen to the podcast now on alcoholfree.com.
How Foundations Recovery Network's Kaitlin Pickrel Helps Communicate Their Mission to the World
We really try to take each individual review individually and look into the person's whole situation, loop in the correct people that were involved, which is usually their case management team, or it could be the admission center.
In this bonus episode of Recovery Unscripted, Kaitlin Pickrel, public relations specialist at Foundations Recovery Network, sits down with David Condos to discuss the importance of public relations in addiction treatment. Kaitlin explains how Foundations communicates with the world and why it matters for people seeking recovery and their families. She shares the three different parts of her role: PR duties, reputation management, and event support.
Kaitlin also offers insights into crisis management in the behavioral healthcare world and the importance of having a plan. She emphasizes the significance of patient advocacy and overcommunication with families, especially when it comes to online reviews. Kaitlin's approach to reputation management is to take each individual review individually, look into the person's whole situation, and loop in the correct people involved.
She also shares practical steps for building relationships with the media, such as establishing a relationship based on research and giving compliments. Tune in to this episode to discover how Kaitlin Pickrel helps Foundations Recovery Network communicate their mission to the world. Listen to the podcast now on alcoholfree.com.