Sober Success: Colette Safhill’s Journey with Myth Drinks
Episode Overview
Janey Lee Grace shares her personal journey from addiction to sobriety and entrepreneurship Discussing the stigma around alcohol and the challenges of starting a sober brand Exploring the need for more inclusive and beautiful alcohol-free options Insights into Janey's commitment to providing non-alcoholic alternatives Join the podcast for a deeper understanding of transformation and entrepreneurship
I have everything to gain, nothing at all to lose. Your unconscious mind is listening, and there really is nothing at all to give up. Trust me, my only regret is not doing this sooner.
Ever felt like there’s a gap in the market for sophisticated, alcohol-free beverages? Colette Safhill did, and she turned that feeling into a thriving business. In this episode of the Natural Health and Sobriety Show on UK Health Radio, Janey Lee Grace sits down with Colette, a psychotherapist and founder of Myth Drinks, to discuss her remarkable journey from giving up alcohol to creating a range of 'rum-inspired' non-alcoholic spirits.
Colette shares her personal story of quitting drinking years ago and how it led her to seek out 'grown-up' alternatives to traditional alcoholic drinks. This quest eventually inspired her to develop Myth Drinks, aiming to offer a stylish and inclusive option for those who choose not to drink alcohol. Throughout the conversation, Colette opens up about the challenges she faced in starting her sober brand, from overcoming societal stigma around sobriety to navigating the complexities of the beverage industry.
She also touches on the importance of mental health and how her background in psychotherapy has influenced her approach to entrepreneurship. Whether you're on your own sobriety journey, looking for healthier drink options, or simply curious about the world of alcohol-free spirits, this episode offers a wealth of insights and inspiration.