Jackie Ballard: Shaping the Future of Alcohol Concern
The moment is coming, and as long as we are united and as strong as we possibly can be, then I think we have a really good chance of changing the whole of the discourse. It will change.
Ever wondered what it's like to steer a leading charity through the choppy waters of alcohol policy? Jackie Ballard, the new Chief Executive of Alcohol Concern, takes listeners on a candid journey through her ambitions and experiences in this engaging episode of the Alcohol Alert podcast.
From her days as a Liberal Democrat MP for Taunton, where she famously campaigned against fox hunting, to her leadership roles at the RSPCA and Womankind Worldwide, Ballard's rich background brings a unique perspective to her new role. She doesn't shy away from discussing the drinking culture she witnessed in Parliament and how those experiences shape her vision for Alcohol Concern.
Determined to make a significant impact, Ballard outlines her plans to secure more funding, grow the charity, and draw inspiration from successful tobacco campaigns to challenge the alcohol industry's status quo. Whether you're passionate about public health, policy reform, or simply curious about the inner workings of a major charity, this episode offers a wealth of insights straight from a seasoned advocate.