Darn Good Yarn: Change Through Crafting with Nicole SnowDarn Good Yarn: Change Through Crafting with Nicole Snow
Hippie Haven Podcast: How To Live A Harmonious Life
My guest today is Nicole Snow. She's a United States Air Force veteran, entrepreneur angel investor, mom to a three year old, wife and the founder and CEO of Darn Good Yarn. Nicole founded her company in 2008 out of the desire to create a business focused on social consciousness, through crafting and design. Over the past 12 years, Darn Good Yarn has saved over 2 million pounds of manufacturing, remanent material from ending up in landfills or rivers instead upcycling it into handmade craft supplies and apparel while employing more than 300 global artisans. Darn good yarn has appeared for the last three years on the Inc. 5,000 list and was recently named New York's Capital Region Company to watch. Today, Nicole and I talk about saving textiles from the landfill and giving them a new life, sustainable crafting, empowering women through business, and so much more let's get started.
30:08•12 Aug 2020
Crafting Change: Nicole Snow's Journey with Darn Good Yarn
“One of our core values at our company is thoughtful innovation, and what that really means is internally, I joke about, I say: well, we pick the hardest freaking path possible at every juncture to figure out how we can give employment opportunities to people who are generally disadvantaged and underrepresented in our economy.”
How can a simple ball of yarn change lives? In this episode of the Hippie Haven Podcast, host Callee sits down with Nicole Snow, the inspiring founder and CEO of Darn Good Yarn. Nicole, a former Air Force veteran, started her company in 2008 with a vision to create a business that marries social consciousness with crafting.
Over the past 12 years, Darn Good Yarn has transformed over 2 million pounds of manufacturing waste into beautiful handmade craft supplies and apparel, all while providing sustainable employment to more than 300 artisans around the world. Nicole and Callee dive into the nitty-gritty of sustainable crafting, discussing how upcycling textiles not only helps the environment but also empowers women globally.
They chat about the importance of thoughtful innovation and why Nicole believes in taking the toughest path to create real change. This episode also sheds light on the challenges of running a socially conscious business, from mindful growth to steering clear of big box stores that could compromise their mission. Nicole shares touching stories from her journey, including how sourcing unique textiles from India has enriched their products and provided a lifeline to communities where sustainable jobs are scarce.
She opens up about the unexpected growth of Darn Good Yarn and the impact it has had on artisans who might otherwise be overlooked by the economy. If you're passionate about sustainable living, crafting, or simply love a good entrepreneurial story, this episode is a must-listen. Tune in to hear how one woman's dream is making a tangible difference in the world.
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