EP 99 How Better Than Booze Is Taking on the Beverage Giants With Drea Groeschel

EP 99 How Better Than Booze Is Taking on the Beverage Giants With Drea Groeschel

Are you ready to hear an inspiring story about taking on the beverage giants? In this episode of Thriving Alcohol-Free with Mocktail Mom, Deb sits down with Drea Groeschel, the dynamic force behind Better Than Booze. Drea's journey from the haze of alcohol to creating a line of non-alcoholic beverages is nothing short of fascinating. With a background in consumer product goods, she decided to dive into the food and beverage industry, making a bold move during the pandemic.

Drea shares her experiences, from navigating the challenges of launching a new product to the excitement of seeing her creations come to life. You'll hear about the innovative flavours like elderberry gin and tonic, rosemary grapefruit Paloma, and mint mojito with lime, all crafted to provide a robust and satisfying alternative to alcoholic drinks. The conversation also touches on the cultural shift towards non-alcoholic options and the growing demand for healthier ways to relax and enjoy social occasions.

Drea's passion for her brand and her commitment to offering high-quality, flavourful beverages is truly inspiring. Whether you're looking for an alternative to alcohol or simply curious about the non-alcoholic beverage industry, this episode is packed with insights and motivation. So grab your favourite mocktail and join Deb and Drea for an engaging and uplifting chat. Don't miss out on this chance to learn more about Better Than Booze and the exciting future of non-alcoholic drinks!