Kristen Bear
Kristen Bear
Episode 53: Sara Hershkowitz and Max Hoetzel (@glasrosefarm)
Episode 53: Sara Hershkowitz and Max Hoetzel (@glasrosefarm)
Episode 53: Sara Hershkowitz and Max Hoetzel (@glasrosefarm)
Wednesday 4th February 2026
Join Sara Hershkowitz and Max Hoetzel as they share their inspiring journey from wine to non-alcoholic drinks on Creative Sobriety.
51 minutes
Inspiring
Authentic
Informative
Hopeful
Engaging
About this podcast
Author:
Kristen Bear
Overview:
Categories:
Sobriety Success Stories
Creative Recovery Journeys
Sexual Empowerment & Identity
Innovative Treatments & Recovery Paths
Empowering Recovery Journeys
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Episodes:
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Get the buttons here!Sara and Max: Crafting a Sober Love Story at Glasrose Farm
Episode Overview
- Sara and Max share their unique love story that began on Instagram.
- The couple transitioned from traditional winemaking to crafting non-alcoholic beverages.
- They discuss the benefits of living a sober lifestyle.
- The importance of creating a supportive community for those on a sobriety journey.
- Exploration of verju as an innovative non-alcoholic drink ingredient.
"Creativity, inspiration is not inebriation."
How can two seemingly different worlds come together to create something beautiful and inspiring? That's exactly what happened when American opera singer Sara Hershkowitz and German-born winemaker Max Hoetzel found each other and created Glasrose Farm. On this episode of Creative Sobriety, host Kristen Bear chats with Sara and Max about their journey from an unexpected Instagram connection to becoming pioneers in the non-alcoholic beverage scene.
Living on an organic vineyard, they share their commitment to mindful living and sustainability, all while raising their daughter surrounded by nature's beauty. Sara and Max's story is a testament to following your intuition, even when it means sliding into someone's DMs and waiting what feels like an eternity for a response. Their love story is filled with humour, serendipity, and a shared passion for creativity.
Together, they have crafted a unique non-alcoholic beverage using verju and botanicals, offering a fresh alternative for those seeking to drink less or not at all. Kristen Bear delves into the challenges and joys of transitioning from traditional winemaking to creating non-alcoholic drinks. Max shares his personal journey of giving up alcohol and discovering the clarity and joy that sobriety brings.
Sara reflects on the societal pressures to drink and how freeing it is to finally embrace a lifestyle that aligns with her true self. This episode is not just about sobriety; it's about finding strength in authenticity, exploring new paths, and creating a supportive community. Whether you're curious about non-alcoholic beverages or looking for inspiration in your own sobriety journey, Sara and Max's story is sure to resonate.
So, are you ready to embrace your creative potential without the crutch of alcohol?