Dr. Trevor Campbell, MD, CCFP
Dr. Trevor Campbell, MD, CCFP
Tia, Ari Saft (VP of Product): Putting Women First in Healthcare
Tia, Ari Saft (VP of Product): Putting Women First in Healthcare
Tia, Ari Saft (VP of Product): Putting Women First in Healthcare
Thursday 27th February 2025
Discover Ari Saft's journey in transforming women's healthcare at Tia, focusing on personalization and innovative virtual care solutions.
35 minutes
hopeful
informative
innovative
emotional
About this podcast
Author:
Dr. Trevor Campbell, MD, CCFP
Overview:
Categories:
Holistic Health Innovations
Mindfulness & Technology in Health
Mindful Recovery
Healing from Sexual Trauma
Innovative Treatments & Recovery Paths
Links:
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Episodes:
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Get the buttons here!Innovative Women's Healthcare with Ari Saft
Episode Overview
- Ari Saft discusses her transition from ed tech to healthcare.
- Exploration of Tia's holistic and patient-centric care model.
- Impact of the pandemic on virtual care adoption.
- Emphasis on personalization in healthcare solutions.
- Unique culture and traditions within Tia's product team.
Empathy-driven design and personalization are at the core of transforming women's health.
In the latest episode of Kellogg Healthscape, Sonia Salunke, an MBA student at the Kellogg School of Management, engages in a fascinating conversation with Ari Saft, the Vice President of Product at Tia. Ari shares her journey from working in educational technology to leading product innovation in women's healthcare, a transition that highlights the importance of user-centric design and personalization in both fields.
Ari elaborates on how her experience in ed tech, focused on empathy-driven design and continuous improvement, seamlessly translated into her role at Tia. The company's growth from a single clinic to a multi-location operation has been driven by its commitment to a holistic, patient-centric care model that prioritizes outcomes and experiences for women.
The episode delves into the evolution of Tia, particularly how the pandemic has accelerated the adoption of virtual care, making patients more proactive and comfortable with managing their own health. Ari discusses Tia's strategic approach, emphasizing the need to focus on innovative resources that advance their unique care model. Ari's insights into the product culture at Tia reveal a vibrant and engaging environment, with traditions like meme contests and 'funerals' for retired products, fostering creativity and closure.
Listeners are encouraged to reflect on the future of women's health and the lessons learned from Tia's journey, with Ari offering a glimpse into what's next for the company. The episode closes with Ari extending an invitation to connect with her regarding Tia or product-related inquiries. Overall, this episode provides valuable insights into the intersection of technology and healthcare, and the importance of designing solutions that cater to deeply personal healthcare journeys.