194: The Good Listening To Show with Chris Grimes - Episode 194194: The Good Listening To Show with Chris Grimes - Episode 194
UK Health Radio Podcast
Chris Dillon talks with Chris Grimes about WhatsApp automation, bold marketing "pattern interrupts", and how clear values and perspective shape his work and life. The conversation blends practical business tips with reflections on failure, gratitude and creating memorable experiences for customers and family alike.
42:02•14 Nov 2026
WhatsApp Wizardry, Bold Marketing & The Power of Perspective with Chris Dillon
Episode Overview
- Use bold "pattern interrupt" ideas to grab attention, rather than relying on generic discounts or copycat campaigns.
- Swap traditional business cards for a simple QR code that lets people share their details instantly and triggers an automated follow-up.
- Define clear core values and refuse to work with clients who don't align with them, especially if they want spammy or purely transactional tactics.
- Treat failure as feedback; see every outcome as either success or learning, rather than a reason to stop trying.
- Train your mind towards gratitude and perspective by actively looking for moments to appreciate, just as Chris does with daily questions for his son.
“"I truly genuinely believe you either succeed or you learn."”
Ever wondered what it takes to turn everyday tools into something genuinely game-changing for business and life? This episode of The Good Listening To Show focuses on Chris Dillon, affectionately dubbed the 'WhatsApp Wizard', as he chats with host Chris Grimes about smart communication, bold marketing moves, and the mindset behind real growth. You'll hear Chris unpack his obsession with "pattern interrupts" – those bold, memorable ideas that stop people in their tracks.
From KFC's simple "we're sorry" ad to his own brilliantly low-tech hack – a QR code on the back of his phone that feeds new contacts straight into an automated WhatsApp sequence – he shows how small, clever touches can outperform traditional business cards and bland discounts. The conversation goes way beyond tech. Chris talks about only working with clients who share his seven core values, especially authenticity and transparency.
He openly tells people they're in a sales process, but keeps it personal and non-spammy, insisting that good service should genuinely help, not just squeeze more sales. Mindset is a big thread too. Chris rejects the idea of failure, saying, "I truly genuinely believe you either succeed or you learn," drawing comfort from examples like Michael Jordan and Roger Federer. He also shares how writing down his values helps him trust his instincts with clients and protect his energy.
A softer side appears when he talks about asking his six-year-old son daily gratitude questions. From "Mama gave me a hug" to "I'm grateful I've got friends at school", those small reflections reinforce Chris’s belief that perspective is everything and that you "can put things into perspective tomorrow, if you wanted to". If you're curious about smarter communication, braver marketing, and a kinder way to think about success and setbacks, this conversation might spark your next small but life-shifting change.
What tiny experiment could you try today that future-you might thank you for?

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