DJ Smooth Introduces "The Smooth Tea" & Growing The Brand W/ Kiki Vodka || THE LOFT PODCAST EP. 87DJ Smooth Introduces "The Smooth Tea" & Growing The Brand W/ Kiki Vodka || THE LOFT PODCAST EP. 87
The Loft
DJ Smooth and Drew Levin discuss creating 'The Smooth Tea', rebranding, and the importance of authenticity in business.
36:58•26 Apr 2023
Crafting 'The Smooth Tea': DJ Smooth's Journey of Innovation and Authenticity
Episode Overview
- Creation of 'The Smooth Tea' and its upcoming launch
- Lessons learned from rebranding businesses and hosting events
- Importance of being genuine and consistent in business
- Promotional strategies and partnerships for the drink
- Insights into entrepreneurship and business growth
“I've been working since I was a kid. In yourself a little bit, you'd be surprised what could happen.”
DJ Smooth and Drew Levin from Kiki Vodka drop by 'The Loft' to chat about the birth of 'The Smooth Tea'. They dive into the creative spark behind this new drink and the rollercoaster ride of rebranding their businesses. Ever wondered what it takes to launch a new beverage? They spill the tea on everything from the initial idea to the upcoming launch parties. The conversation doesn't just stop at drinks, though.
They share valuable lessons on staying true to oneself in the business world and the importance of consistency. Whether you're an aspiring entrepreneur or just curious about the behind-the-scenes of branding, this episode offers a candid look into the hustle and heart that fuels their success.
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