110: The Therapy Suite with Gavin J - Episode 110110: The Therapy Suite with Gavin J - Episode 110
UK Health Radio Podcast
Gavin J chats with Joanna Proud about her creation, Mood Bears, and their role in emotional support after her success on Dragon's Den. Her story highlights creativity's therapeutic power.
40:53•3 Oct 2025
From Doodles to Dragons: Joanna Proud's Journey with Mood Bears
Episode Overview
- Joanna Proud created Mood Bears as a tool for emotional support.
- Mood Bears gained visibility after appearing on Dragon's Den.
- The bears are used in schools and hospitals to aid emotional expression.
- Joanna's journey highlights the therapeutic power of creativity.
- Mood Bears aim to bring smiles and understanding to all ages.
“I picked this bear up, I looked at it, I read the poem, I gave it a cuddle. And honestly, I felt like a million bricks had been lifted off my shoulder.”
How do people find strength in their journey to sobriety? This episode of the UK Health Radio Podcast brings you an engaging conversation with Gavin J and his guest, Joanna Proud, the innovative mind behind Mood Bears. Joanna shares her journey from a career in medicine to creating these unique emotional support bears. Her story takes a delightful twist as she recounts her unexpected success on BBC's Dragon's Den, where she secured investment from all five dragons!
Talk about a plot twist worthy of a feel-good movie. Joanna's path wasn't always lined with teddy bears and rainbows. She candidly discusses her struggles with mental health, juggling family life, and her quest for independence. It's a heartfelt narrative that highlights how art and creativity became her lifeline. She began doodling as a form of therapy, which eventually led to the creation of Mood Bears, designed to help people articulate and manage their emotions.
Gavin and Joanna dive into the profound impact these bears have had in schools, hospitals, and care homes, bringing smiles and emotional support to children and adults alike. Joanna's mission is simple yet powerful: to spread joy and understanding through these cuddly companions. If you're curious about how something as simple as a teddy bear can make such a difference, this episode is for you.
Joanna's journey is a testament to the power of creativity and compassion in overcoming life's hurdles. Whether you're battling addiction or just looking for a dose of inspiration, Joanna's story is sure to warm your heart and maybe even spark your own creative ideas.
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