Ep. 96 - Karina Klause

Ep. 96 - Karina Klause

Curious about how others navigate their sobriety journey? This chat between host Kendra Beavis and psychologist/self-trust coach Karina Klaus zooms in on a different but very familiar kind of fear: the fear of putting yourself out there. Aimed squarely at coaches, service providers and female entrepreneurs who get the “ick” around selling, the conversation pulls apart why saying what you do and naming your price can feel so terrifying, even when you *know* your work changes lives.

Karina shares how her background in psychology and nervous system science led her to see that mindset alone isn’t enough. As she puts it, your body is the hardware and your mind is the software – and both need to be on board before sales feels safe. You’ll hear Kendra’s honest story about freezing up when a potential client directly asked about her services, despite knowing she had the perfect solution.

Karina uses examples like this to show how “used car salesperson” stereotypes, fear of rejection and old subconscious stories sabotage confident selling. She explains how energy psychology and subconscious reprogramming can help you become a genuine “raving fan” of your own offers so that, as she says, “your energy is selling for you.” The episode also looks at the tug-of-war between hardcore “bro” sales scripts and ultra-soft, journal-only manifesting.

Karina argues that neither extreme works on its own; sustainable sales come from a mix of structure, play and self-leadership. From pricing confidence to spotting red-flag clients and using simple body-based tools like shaking and dancing to calm your nerves, there’s plenty here for anyone who wants their business to feel more aligned and less anxiety-ridden.

If selling yourself feels harder than staying stuck, this conversation might get you asking: what if sales could feel as easy as raving about your favourite coffee shop?