Frank Rich

The Super Human Life

Frank Rich

  • The Hard Truth About Sex, Attraction, & Desire No One Talks About w/ Keith Yackey | Ep. 321

The Hard Truth About Sex, Attraction, & Desire No One Talks About w/ Keith Yackey | Ep. 321

Monday 26th January 2026

Frank Rich and Keith Yackey tackle why attraction fades in marriage and how men can transform their identity to reignite passion.
73 minutes
Honest
Inspiring
Informative
Raw
Engaging

About this podcast

The Super Human Life
Author:
Frank Rich
Overview:
Categories:
Body & Mind
Entrepreneurship for Personal Growth
Spiritual & Personal Growth Journeys
Religion & Spirituality
Sexual Stigmas & Myths
Links:
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The Hard Truths About Marriage No One Talks About

Episode Overview

  • Attraction fades when men stop showing up as the person their partner fell in love with.
  • Transforming your identity can reignite passion and connection in your marriage.
  • Men should focus on becoming the strongest version of themselves for their own benefit.
  • Rebuilding trust involves doing what you say you'll do consistently.
  • Ownership of personal shortcomings is key to finding solutions.
If I'm the problem, then I'm the solution.
Ever wondered why the spark in your marriage might be flickering out? This episode is a raw, honest conversation between Coach Frank Rich and Keith Yackey, founder of The Married Game, about the truths that many men shy away from. Keith opens up about his own journey of nearly losing his marriage despite financial success, revealing how he realised that if he was the problem, he could also be the solution.
Together, they discuss why attraction fades in marriage and how men can reignite it by transforming their own identities. It's a deep dive into masculinity, leadership, and emotional safety. Keith and Frank don't hold back as they explore the impact of passivity and the importance of doing what you say you'll do. They share how becoming the strongest version of yourself can not only transform your marriage but every aspect of your life.
This isn't your typical chat about relationships; it's a call to action for men to take ownership and stop blaming external factors for internal issues. So, are you ready to face the hard truths about sex, attraction, and desire?
Listen in to find out how you can start making meaningful changes today.
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