Why do we love collecting?Why do we love collecting?
All In The Mind
Whether it's stamps, figurines, antiques or toys, plenty of people love collecting. But why? What are the psychological drivers behind the hobby? How much is marketing influencing us, and is there a risk of collecting turning into hoarding? If you enjoy the show or if you have feedback you'd like to share, please check out our survey here.
29:06•17 May 2025
The Psychology Behind Our Love for Collecting
Episode Overview
- Collecting reflects personal identity and boosts self-esteem.
- There's a clear distinction between collecting and hoarding.
- Marketing strategies often exploit our natural desire to collect.
- Collecting fosters community and social connections.
- Childhood experiences often seed lifelong collecting habits.
“Collecting is an indication of you; it's an extension of your personality.”
Ever wondered why some folks have an insatiable urge to collect everything from stamps to plush toys? This episode of 'All In The Mind' dives into the fascinating world of collecting, exploring the psychological motivations behind this beloved pastime. Host Sana Khadar, alongside producer Rose Kerr, takes you on a journey through the minds of collectors, uncovering what makes this hobby so appealing.
You'll meet Sam Todd, a Brisbane-based content creator, whose passion for collecting Labubu plush toys has taken her across the globe in search of these elusive items. Her tales of determination and joy in finding rare collectibles offer a peek into the thrill and community aspect of collecting. Professor Nick Neve from Northumbria University sheds light on the psychology behind collecting, explaining how it can be a reflection of one's personality and a source of self-esteem.
He also distinguishes between collecting and hoarding, noting the differences in motivations and outcomes. The episode also touches on the role of marketing in collecting, with insights from Associate Professor Louise Grimmer, who explains how marketers cleverly tap into our desire to collect through promotions and blind bags. With its blend of personal stories and expert analysis, this episode invites you to reflect on your own collecting habits and consider what drives your interests.
Whether you're a seasoned collector or just curious about why people love gathering trinkets, this podcast provides an engaging exploration of a universal human behaviour. Why not tune in and see if it sparks your own collecting curiosity?

Do you want to link to this podcast?
Get the buttons here!
More From This Show
The latest episodes from the same podcast.
Related Episodes
Similar episodes from other shows in the catalogue.
